Duration: 45 days

Online  Fee: 20,000

Classroom Fee: 5,000


Basic Program

  • What is Digital Marketing?
  • Advantages of Digital Marketing
  • What is Search Engine, How it works?
  • How to Create & Design Website?
  • What is domain & Exact Mach domain?
  • What are Hosting/ Server? How to Setup Completely?
  • Free Blog setup & How to make it Dynamic?
  • What is Google algorithm update?
  • What is Google panda update?
  • What is Google penguin update?
  • What is Google hummingbird update?
  • What is Fred update?
  • What are black hat & white hat & greyhat technique?
  • How to keep website safe from Google penalties?
  • How to analyze website & audit?
  • How to do competitors research?
  • How to find suitable niche of your interest?
  • How to do keyword research?
  • What are the tools to find trending topic in the market?
  • What is page rank? What is site authority, page authority?

1. SEO (search Engine optimization)On page Optimization:

  • Title, description, keywords selection
  • Category selection
  • Theme/ template selection
  • Word press installation
  • Plug-in selection & how to use process
  • Submit to Google webmaster tool process
  • Submit to Google analytics tool process
  • Sitemap creation
  • Posts, pages, tags management
  • Sidebar optimization
  • Social sharing settings
  • Keyword selection using various keyword tools
  • Outbound & inbound links
  • Content Creation
  • Content Optimization
  • Side headings and Image setup
  • Video Embedding process
  • Menu bar placement
  • Language settings
  • Website header & Footer optimization.
  • Website Logo settings.
  • Sidebar & navigation settings
  • Robots.txt & its usage
  • Malware find & removal process
  • How to make website mobile friendly?
  • How to make website load faster?
  • RSS feed generation & subscribe form creation

Off page Optimization:

  • Directory submission
  • Submit site to various search engines process
  • Social bookmarking
  • Blog commenting/link building
  • Context link strategy
  • Guest posting
  • Article submission
  • Classified postings
  • Forum submission
  • Profile creation

2. SEM (Search Engine Marketing)

  • What is SEM?
  • Advantages of SEM
  • What is Adwords Platform & How to register for an account?
  • What are paid ads?
  • What is CPC, CPM, CPA & Where to Use it?
  • Campaign creation
  • Ad Group Settings
  • How to Create Actual Advertisement (Ad) & run?
  • Bidding Strategies
  • How to get 2000 Rs coupons from Adwords?
  • Daily & Monthly budget management
  • How to use keyword planner to collect suitable keywords?
  • Ad preview benefits
  • Ad extensions & benefits
  • Call to action
  • Multiple campaigns & management
  • How to pass & run ads?
  • How to optimize ads?
  • Display planner
  • Adwords account types
  • Keywords to promote
  • Performance reports

Adwords Ad Types:

  • Search Ads
  • Display Ads
  • Video Ads
  • Mobile Ads
  • Shopping Ads
  • CPC
  • CPM
  • CPV
  • CPA
  • ECPC

SMO/ SMM (Social Media Optimization/ Marketing)

  • How to Create Profiles, Pages in FB, Twitter, and Linked in etc?
  • Techniques involved in managing social accounts
  • How to run ads through Ads Manager in face book?
  • How to make payments to face book to run ads?
  • How to target specific targeted people?
  • Advantages of SMO/SMM
  • How to Boost Social Pages & Get more likes or Shares?
  • How to update & Reach More people through SEO/SEM?

Advanced Program

4. Email Marketing

  • What is email marketing?
  • Advantages of Email Marketing
  • How to setup Email Campaign?
  • Premium tools to manage Email campaigns
  • Broadcast messages
  • Personalized emails, timely messages
  • Auto responders’ techniques
  • Mail chimp, Aweber tools

5. Mobile Marketing

  • What is Mobile Marketing?
  • How to promote through mobiles?

6. Affiliate Marketing

  • What is Affiliate marketing?
  • Advantages of approaching Affiliate marketing
  • How to design & setup website for Affiliate marketing?
  • What is & how to manage ecommerce websites?
  • Vendor Selection
  • Best Product selection
  • How to generate content for Product & get ready for promotion?
  • How to reach targeted customers?
  • Product affiliate link generation
  • How to register affiliate accounts with top ecommerce players?
  • How to manage your dashboard in affiliate sites?
  • How to track & verify your daily earnings?
  • How to get credited your affiliate earnings without any issues

7. Google My Business Listing

  • What is Google my business?
  • Advantages of listing your business in Google
  • How to apply for my business?
  • How to verify your ownership through Land Phone or Postal card?
  • How to setup best listing?

1. Google Adsense network basics & Complete tips

2. How to apply for Adsense & get approval for sure?

3. What are responsive ads & its advantages?

4. How to monetize website & YouTube using Adsense?

5. YouTube channel creation & Monetization Process

8. Earning Strategies:

  • Start Digital marketing Agency to provide Multiple DM services
  • Plan for startup company & become entrepreneur
  • Create a website & earn through ads
  • Become SEM expert & provide services
  • Become a content developer/ writer
  • Register & earn as freelancer
  • Become content marketing vendor & sell content in bulk
  • Become SEO expert & boost client websites
  • Apply for Digital marketing Specialist Openings in the Market
  • Add Digital marketing skills in your job profile

9. Important Topics, Tips & Tricks

  • We help each individual to run a website from scratch
  • We provide premium domain & hosting access for live experience
  • We provide live projects to practice all DM modules
  • We Guide you how to register & become freelancer
  • Job assistance & guidance
  • We will help you to get Google Adwords certification
  • We refer interested students to the content marketing agencies for content writer position.
  • We consider talented students to work on our own multiple projects as SEO executive based
    on our requirement.

10. Certification Training:

  • We guide you to get Google Adwords Certified Partner Program.

11. Genuine Make Money Online & work from Home Techniques:

  • How to earn ~ Rs.10,000/- to 1,00,000/- from website?
  • How to earn ~ Rs.10,000/- to 1,00,000/- as a Content Developer?
  • How to earn ~ Rs.10,000/- to 1,00,000/- from YouTube?
  • How to earn ~ Rs.10,000/- to 1,00,000/- as a SEO Expert?
  • How to earn ~ Rs.10,000/- to 1,00,000/- as a SEM/Facebook Expert?
  • How to earn ~ Rs.10,000/- to 1,00,000/- from Affiliate Marketing?
  • How to earn unlimited income as freelancer based on your skills & interest.

12. Provide Live Projects to sharpen your skills in Real-time.13. Digital Marketing Job Assistance.14. Question & Answers for Interviews.